Product Marketing Manager


Place of work
Nivy Tower, Mlynské nivy, Bratislava
Contract type
full-time
Start date
ASAP

Information about the position

Job description, responsibilities and duties

Resco is the leading provider of mobile enterprise solutions with over 2 500 clients and 200 000 users all over the world.

We are looking for an experienced Product Marketing Manager who’s ready looking for a new challenge and an opportunity to advance their skills and career in a great working environment.
If you have a deep understanding of clients’ psychology and enjoy constructively solving complex problems, if you are passionate about carefully researching customer needs and developing outstanding communication strategies in order to answer them, we have the perfect job for you!

Job Responsibilities:

  • To be responsible for clear communication and successful product presentation in the marketplace
  • In depth study company products
  • Translate technical details into the clients’ benefits
  • Gain insight into customer use of current products, untapped opportunities and buyer personas
  • Follow and analyze market trends to position products
  • Develop and implement effective product marketing strategies and plans (pricing, promotion, product launching)
  • Create craft compelling product messaging across marketing channels (landing pages, ad campaigns) that differentiates new products and services from competitors
  • Test marketing product features, releases and ad copy
  • Work with various teams (marketing, design, content, acquisition, product, sales) to implement strategies
  • Speak and present both internally and externally to promote the story of our product
  • Actively create product content such as case studies, website copy and blog posts and overview video production
  • Manage assigned marketing budget and approval processes
  • Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Wage (gross)

2 000 EUR/month

Employee perks, benefits

  • Work for the IT company of the year 2014, 3rd most profitable IT company of 2015, and in 2018 Gartner recognized Resco in its Gartner's Magic Quadrant for Mobile Application Development Platforms. We deliver mobile solutions to customers such as Heineken, Bridgestone, Danone, Bayer CropScience, Husqvarna, KPMG Switzerland, and 2,500+ others
  • International work environment
  • Trainings, language courses & international conferences
  • Relaxed and informal culture
  • Spring, summer, autumn & winter company events
  • Flexible working hours
  • Attractive bonus system
  • MultiSport card - squash, tennis, badminton, gym, spa & countless other sports and activities

Requirements for the employee

Candidates with education suit the position

Follow-up/Higher Professional Education
University education (Bachelor's degree)
University education (Master's degree)

Language skills

English - Advanced (C1)

Other knowledge

Microsoft Office - advanced

Personality requirements and skills

  • Strongly focused on clients, willing to listen and understand their needs
  • Previous working experience as a Product Marketing Manager or similar role for at least 2 years. Ideally in a global B2B environment.
  • BSc/BA, MA, preferably in Marketing, Communications or similar relevant field
  • Outstanding communication and presentation skills
  • Excellent organizational and time management skills
  • Analytical mind and sharp problem-solving
  • Creative thinker with a vision
  • Keen eye for detail
  • Experience in market analysis
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web and campaign analytics tools (Google Analytics, Google Ads, SemRush, etc.)
  • Background in design and copywriting is a plus
  • Enthusiastic, active, self-reliant

Advertiser

Brief description of the company

Resco, founded in 1999 in Bratislava, is one of the global leaders in developing cross-platform mobile software solutions. Resco Mobile CRM is currently used by 2500+ corporate customers and counting. The solution can be also utilized to add a mobile edge to Microsoft Dynamics 365 and Salesforce, or as part of Resco standalone platform - Resco Cloud. In Resco, you’ll enjoy a relaxed work environment, flexible working hours, attractive compensation package, social get-togethers, and much more. We’re basically a group of hard working individuals in a family-like formation.

Number of employees

50-99 employees

Company address

Resco spol. s r.o.
Plynárenská 7/A
821 09 Bratislava
http://www.resco.net

Contact

Contact person: HR team Resco
E-mail: send CV
Interested? Send your CV and become a part of the tech family.
ID: 3885085  Dátum zverejnenia: 15.9.2020  Základná zložka mzdy (brutto): 2 000 EUR/month