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Trade Marketing manager

Red Bull Slovensko s.r.o.

Place of work
Contract type
Wage (gross)
3 000 EUR/month

Information about the position

Job description, responsibilities and duties

Trade marketing manager is the key role of the sales department, whose main purpose is to direct and oversee the strategic and long-term planning function as well as to drive the implementation of the strategic initiatives. Therefor, as our Key person, you will always be thinking about “how to sell more cans”. You will have full responsibility for all trade budgets including assets like coolers etc. You will be the brain behind all important initiatives in sales department. Your will be personally driving the most important strategic projects including Pricing, Trade activation, Trade term optimization, Promostrategy, Route-to-market strategy etc.


#Preparation of strategic plans and their implementation

The category of energy drinks is very dynamic, and changes are coming quickly. Your main task will be to constantly monitor market and internal environment and look for opportunities how to sell more cans, thus increasing our market share. No long-term growth will come by itself without a great strategy. In this role, you will, with your Trade marketing and insight specialist, identify potential growth drivers and than prepare and execute plans which will leads us to Value share and profitability growth.

#Full Offpremise budget responsibility

Even the best plan will never work on its own unless it is well implemented executed. Therefore, much of your responsibility will be to coordinate and lead the implementation of these plans. You will have direct responsibility for all Trade budgets including the assets management. You and your team will have full responsibility and authority to decide where to invest and how.

# Management of strategic projects

Management of cross-department projects focused on commercial areas is a very important part of our strategy. The ability to lead a project across industries such as Channel strategy, Customer Satisfaction, Route-to-market model, Trade term optimization, Pricing & promo efficiency, Profitability improvemnts, Field sales model optimization etc., requires a unique experience, knowledge and confidence. The reward will be the feeling that you will be behind the most important changes in society.

#Business understanding

There is power in data. Long-term growth cannot be achieved without following current commercial trends. For this reason, your task will be to have a great understanding of the market, competitors and customers so that you can use this information to prepare a long-term growth strategy.

Your team will also have full responsibility for sales reporting and you as leader will decide into which insights we will invests.

#Trade marketing & category

Both Red Bull and Organics are our biggest assets. You will have full responsibility (including full budget ownership) of strategy development and execution aligned with the brand strategy and strategic wheel.

Together with your category manager you will create and execute category management plans, which will defend our category captain positions.

#People development

You will lead by example and you will make sure, that you will be constantly encouraging and helping people in your team with personal development.


In addition to talent, we are happy to give space and experience (this role requires your preparation for a senior role for at least 5 years in one of the following areas: Business Development, Business Insight, Trade Marketing, Key Account Management)

The ability to take a comprehensive view of any problem or opportunity is a must.

Strong communication and business skills are necessary for internal enforcement of the company's strategy.

Our future colleague should be an avid creator and implementer of positive changes leading to commercial success.

The following 3 areas are very important: strategic thinking, strong communication and business skills, resistance to stress.

We are happy to give a person a high degree of freedom, and the associated high degree of responsibility and independence. The reward is then interesting work with a high degree of influence on the direction of the whole society.

Strong analytical thinking is the key.

The business development manager not only needs to come up with a strategy but must also be able to sell it both internally and externally. That's why we're looking for someone who enjoys presenting engagingly and maintains a friendship with Power point as one of the main work tools.

High level English in written and spoken form. This position comes into frequent contact with the headquarters and works with systems in English.

Requirements for the employee

Candidates with education suit the position

University education (Master's degree)

Language skills

English - Upper intermediate (B2) and Slovak - Proficiency (C2)

Driving licence



Brief description of the company

A unique opportunity to join a 21st century dynamic team and earn your wings with us.

Number of employees

50-99 employees
ID: 4168824  Dátum zverejnenia: 24.9.2021  Základná zložka mzdy (brutto): 3 000 EUR/month