Country Brand Lead

PFIZER LUXEMBOURG SARL, organizačná zložka

Place of work
Tower 115, Pribinova 25, Bratislava
Contract type
full-time

Information about the position

Job description, responsibilities and duties

All over the world, Pfizer colleagues are working together to positively impact health for everyone, everywhere. Each position at Pfizer touches and contributes to the success of our business and our world. That's why, as one of the global leaders in the biopharmaceutical industry, Pfizer is committed to seeking out inspired new talents who share our core values and mission of making the world a healthier place.

For our Pfizer office in Bratislava, Slovakia we are looking for a Country Brand Lead.

This is what you can look forward to:

• Provide local insights and brand feedback to Regional Therapeutic Area Lead/ Senior Brand Lead(s)
• Tailor brand and execute brand strategies to local market needs, and define local priorities for a brand or Therapeutic Area
• Select best-fitting modules from cross-EM content; translate and trans-create brand materials, as needed
• Manage local agencies for trans-creation (budget, scope, timing, and quality of project)
• Forecast brand performance and track progress towards target
• Allocate and execute in country brand budget
• Cross-functional brand leadership – across Field Force, Account management, medical, legal, regulatory, etc.
• Train Field Force on product positioning and prioritization
• Partner with Medical to educate KOLs on emergent medical research and differentiated product attributes
• Review of brand strategies by regulatory / legal
• Select best fitting modules for country needs
• Manage compliance review of materials
• Develop country Op Plan and influence sales targets and brand A&P allocations
• Long-range forecasting
• Develop promotional meetings strategy, awareness campaigns, congress content in partnership with Medical
• Validate brand-specific messages, design training

In addition to competitive salaries and customized benefits packages, we offer a supportive and diverse culture. Please apply in English only!

Requirements for the employee

Candidates with education suit the position

University education (Bachelor's degree)

Language skills

English - Advanced (C1) and
Slovak - Proficiency (C2)

Personality requirements and skills

What you offer:

• 5-10 years of marketing experience
• Bachelor’s Degree; master degree or MBA desired
• Strategic and Operational Business/Marketing Planning
• Data analysis, interpretation and communications
• Exceptional interpersonal, collaboration/negotiation skills
• Exceptional prioritization –among/across brands, resource-constrained context
• Vendor management
• Proficiency in the local language as well as English proficiency

Advertiser

Brief description of the company

Pfizer is the world's premier biopharmaceutical company taking new approaches to better health. We discover, develop, manufacture and deliver quality, safe and effective prescription medicines to treat and help prevent disease for people. At Pfizer, colleagues in more than 90 countries work every day to help people stay happier and healthier longer and to reduce the human and economic burden of disease worldwide.

Number of employees

50-99 employees

Company address

PFIZER LUXEMBOURG SARL, organizačná zložka
Tower 115, Pribinova 25
811 09 Bratislava

Contact

Contact person: Sylwia Bielecka
E-mail: send CV
ID: 3240842   Dátum zverejnenia: 13.11.2017