Web Marketing Program Manager (junior/intermediate)

Loqipa, a.s.

Place of work
Remote work
Contract type
trade licence
Wage (gross)
2 000 - 3 800 EUR/month

Information about the position

Job description, responsibilities and duties

We are seeking a Web Marketing Program Manager for our partner, a leading American software company. This role will drive cross-department initiatives working closely with other Web Program Management peers and Web Product Managers, along with other internal business stakeholders.

Program Management Requirements:
- Strong sense of business acumen; can ensure program management tactics and strategy support our team’s goals and align with the overarching business pillars for the client.
- Thought leader beyond simple project execution - actively participates in discovery, roadmaps, prioritization and other planning activities.
- Collaborate with Web Product Management to implement site optimization wins and take initiatives to market.
- Critical thinker with ability to pivot quickly when needed, effectively assess priorities and drive trade-off decisions.
- Handles multiple projects/initiatives simultaneously with varying degrees of complexity.
- Identify areas to turn into programs.
- Can establish governance, documentation, standard playbooks, tools and processes.
- Manage project planning, content management and localization, business readiness and deployment for web projects. Meticulous with a solid knowledge of project management (AGILE or waterfall project methodologies), risk assessment and mitigation, resource management, and establishing timelines.
- Problem solver who can leverage similar requests, identify and address pain points, organize complex information, streamline redundancies and/or expedite without sacrificing quality.
- Work to bring in cohesion and integration from various cross team requests, with an understanding of the global client´s view and direction.
- Strong interpersonal skills with the ability to work both independently and collaboratively with people at all levels within the organization.
- Research, create and communicate KPIs for program justification/strategy.

Digital Marketing Experience:
- Understanding of basic web UX/UI principles, and best practices including SEO and localization
- Solid understanding around website functionality, design, content development, QA, and production cycles
- Familiarity with the customer journey, including understanding and improving the typical customer lifecycle
- Ability to understand the CMS platform on a functional level
- Analytical skills and data-driven thinking, including some knowledge of website analytics tool and KPIs. Should have the ability to apply analysis and context to the data to help drive decisions
- Familiarity with A/B testing and testing tools is a plus

Qualifications:
- 2 - 4 years of experience managing website design, content development initiatives and digital marketing projects with a focus on website content strategy, product launches, campaigns and content management infrastructures.
- Experience in Marketing Communications for major networking hardware or software company is ideal.
- Experience with CMS platforms is a bonus, but not required.

We are looking forward to your CV and a few words about yourself in English.

Requirements for the employee

Candidates with education suit the position

Secondary with school-leaving examination
Follow-up/Higher Professional Education
University student
University education (Bachelor's degree)
University education (Master's degree)

Educational Specialization

Marketing/Web Dev

Language skills

English - Advanced (C1)

Other knowledge

Jira Atlassian - Advanced
Agile methodologies - Skillful
Content management system (CMS) - Basic

Experience in the position/sector

2

Number of years of experience

2

Personality requirements and skills

- organizational skills
- time efficient
- communication expert

Advertiser

Brief description of the company

Sme stredne veľká technologická firma z Brna. Riešime lokalizaciu a cudzojazyčné preklady, IT a HR nielen pre českých a slovenských klientov.

Number of employees

10-19 employees
ID: 4717527  Dátum zverejnenia: 4.12.2023  Základná zložka mzdy (brutto): 2 000 EUR/month