International Services Product Marketing Manager

University education (Bachelor's degree)
University education (Master's degree)

English - Advanced (C1)

Lenovo's Solutions and Services Group (SSG) is seeking an experienced Product Marketing Manager with a proven track record in managing product launches and marketing programs within a fast-paced environment. You should possess a broad understanding of the tech industry, covering hardware, software, services, and solutions. In this role, you will collaborate with worldwide Product Development teams to streamline launches and enhance market impact. Additionally, you will work with regional Marketing Managers and other functions to build integrated marketing initiatives across the range of Lenovo offerings.

Responsibilities:
Develop marketing, communications and sales enablement assets and programs for Lenovo Services and the Services and Solutions Group
Craft product positioning, value propositions, and strategic messaging
Formulate effective go-to-market strategies for new product launches
Develop marketing strategies to drive post-launch sales and engagement
Collaborate with the Campaign owners to plan and execute campaigns that effectively reach the target audiences, convey the message clearly, and achieve our goals
Collaborate with cross-functional teams, including global marketing, product, design, user experience, corporate and regional marketing teams, as well as external partners, to align and implement marketing strategy
Cultivate relationships and develop joint plans with key internal stakeholders
Manage external agency partners
Conduct timely competitive analysis to understand industry trends and key insights
Assist in developing the annual marketing budget for SSG Marketing and manage the quarterly marketing budget and associated operational activities
Establish marketing objectives and KPIs, ensuring alignment across supporting teams
Own the target audience framework and associated messaging
Promote the "Why Lenovo" story for SSG, ensuring that the strategy and content clearly articulate the value proposition

Position Requirements:
Minimum of 5 years of Marketing experience in an IT and/or technology company; relevant experience in communicating with or marketing to B2B services customers
Experience working in a global company and reaching global audiences
Advanced PowerPoint skills, with the ability to synthesize details quickly and convey ideas through compelling presentations
The ability to comprehend complex solutions and translate them into relevant and engaging messages
Strong attention to detail, results-oriented, with a track record of successful marketing and sales enablement projects
Excellent organizational and project management skills
Exceptional written and verbal communication skills, including experience with senior leadership
Resourcefulness, flexibility, adaptability, critical-thinking and problem-solving skills
Previous budget management experience

Characteristics:
Be an EXPERT marketer: Demonstrate exceptional communication and marketing outputs (samples of past work will be requested).
Be a TEAM player: Collaborate seamlessly with global marketing and SSG product/leadership stakeholders to create highly engaging, strategically focused messaging and campaigns.
Be ORGANIZED: Possess strong project management skills, capable of multitasking, and taking end-to-end ownership of projects.
Be STRATEGIC: Be able to make strategic, prudent decisions even when information is incomplete.
Be INFLUENTIAL: Be able to course-correct and influence stakeholders in a fast-paced environment against fast-breaking developments and timelines.
Be HARDWORKING: Combine strategic thinking with practical action, comfortable with getting things done despite limited resources.
Be CURIOUS: Constantly challenge the status quo; be entrepreneurial in pursuing new ideas and better ways of increasing Lenovo Services Share of mind – with a sharp eye for creativity and detail.
BE CONFIDENT: Exhibit articulate, confident and tactful interactions with senior leadership, from presenting project proposals to launching a new offer.
Be FLEXIBLE: Accommodate virtual meetings with teams across different time zones.
Be GLOBAL: Be respectful and effective in communicating across cultures, the role may require some international travel.
Be ACCOUNTABLE: Develop, measure and report on metrics that inform strategy and track performance.


Base gross monthly salary starts from 2.600 EUR. The final offer could be, of course, negotiated higher than the advertised minimum - it all depends on your experience! In addition, there is also a variable part (a bonus) in value of 12% of your annual earnings.

What we offer:
Healthcare and well-being
Healthcare in private medical center, fully paid sick leave, paid bonus sick days, fitness programs & sports packages, health days on site, discounts to gyms, yoga on site, extra contribution to meal card

Work - life balance
Extra vacation days, flexible working hours, service awards, home office, work & life coaching on site, massages on site, contribution to wedding and childbirth

Development
Soft skills and hard skills trainings, special development programs for both individual contributors and potential team leaders / people managers, language courses on site, internal rotation program, financial contribution to external language courses

Bonus system
Motivating performance bonus system, financial bonus for referring a friend, notebook for personal use, company mobile and car based on seniority level

Community life (CSR)
Volunteering & charity events, diversity and LGBT events, initiatives for seniors, children, people with disabilities, animals, “women in leadership”


You will report to SSG (Solutions & Services Group) organization structure.

SSG has been focusing on the expanding IT service market, especially the digital workplace services opportunity, the growing demand for aaS (as a Service) model, and customers’ stronger preference for sustainability services. Meanwhile, SSG has continued to invest in software tools, platforms, and repeatable vertical solutions with our own IP, and focus on vertical solutions in manufacturing, retail, healthcare, education, and Smart City. We are expanding TruScale as a Service to include Digital Workplace Solutions, developing our Hybrid Cloud solutions, and exploring Metaverse solutions.

Lenovo is a company in a constant state of creation. Here, you'll architect your own career, pioneer new ideas and master new skills.

Lenovo Slovakia employs more than 25 nationalities and is the biggest shared service center in Lenovo Group.

Our people share a common aspiration to be the very best. Whether serving our customers, working together as a team or contributing to the community, we are working to build unique company.