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Market Analyst Digital Marketing

Place of work
Plynárenská, Bratislava
Minimum salary
1 300 EUR/month
Contract type
Henkel operates worldwide with leading brands and technologies in three exciting business areas: Laundry & Home Care, Beauty Care, and Adhesive Technologies. Our success is built on constant innovation and people who strive for excellence. Working at Henkel is much more than just a job. It's a passion. Have you got what it takes?

Your role

  • Report creation: Monthly digital KPI dashboard
  • Advanced data analysis and interpretation in the area of Google Analytics, Sprinklr & SEM Rush (SEO Tool)
  • Liaise with various stakeholders regarding advanced digital marketing analytics
  • Leverage new dashboards to track and report Digital Marketing KPIs
  • Support Digital Marketing, Content and UX Teams in conducting tests (e.g., A/B, Multivariate) and analyzing performance data mapped to growth of platforms & UX studies with Usabilla
  • Support to improve accuracy, quality, and consistency of data
  • Responsibility for independent maintenance of reporting
  • Building Hypothesis and derive conclusions
  • Adjustment & enhancement of existing Dashboards & Reporting
  • Transformation of obsolete reports via the new available technologies
  • Extract Data and Reports into Presentation

Your skills

  • English language on advanced level
  • University or College Degree
  • Experience with performance reporting & data analysis
  • Required proficient knowledge of tools: Google Analytics, Power BI, Data Studio, Microsoft Excel (Power Pivot, Power query)
  • Preferred knowledge of tools: Adobe Analytics, Google360 ( Analytics, Data Studio, Analysis Beta), Tag Manager, Search console, Sprinklr, Clavis, Azure
  • Experience in industries with high analytics capabilities like FMCG or Tech industry are preferred
  • Accuracy and attention to detail
  • Analytical thinking
  • Communication and interpersonal skills

Benefits we offer

  • 13th salary
  • Performance-based bonus up to 110%
  • Financial bonus for referring a suitable candidate from 500 to 1000 EUR gross
  • Extra contribution to lunch vouchers
  • Cafeteria benefit system
  • Henkel Shop
  • Henkel Kindergarten
  • Life insurance
  • Health care package
  • Relocation bonus
  • 5 sick days per year
  • Home Office
  • Extra paid days off for special life events
ID: 4003728  Dátum zverejnenia: 15.10.2021  Základná zložka mzdy (brutto): 1 300 EUR/month