Media Activation Specialist

We are GroupM, and we are shaping the next era of media. Every day. We make advertising work better for people and represent 30% of all media across 80 markets. We are creating fulfilling careers that redefine the role of media and our leadership in data, technology and scale is our unfair advantage.

We are looking for an enthusiastic task juggler, who is detail oriented, good with keeping on top of deadlines, but has an open mind and is curious and eager to learn.

Interested? Reach out to us and have your Knowledge and Skills tested and you, too, may help create the future of media at GroupM.

What are the responsibilities of Media Activation Specialist at GroupM?

• Research and Planning: Understand the clients’ target audience's media consumption and use this information to plan effective media buying strategies.
• Negotiation: Negotiate with media sales companies to secure competitive prices and optimal placements for the clients’ ad messaging.
• Purchasing Ad Space: Buy advertising space or time on media platforms such as TV, radio, online, print, and outdoor.
• Campaign Management: Oversee the launch and ongoing management of advertising campaigns, ensuring they run smoothly and achieve their objectives.
• Performance Analysis: Monitor and analyze campaign performance using metrics and our bespoke analytics tools, adjusting as necessary to optimize results.
• Budget Management: Manage campaign budgets effectively, ensuring that investment strategies are on track.
• Reporting: Prepare reports detailing campaign performance and provide recommendations for future campaigns.
• Learning and Development: Continually learn about the company's products or services, industry trends, and best practices.

• Work on big international and local clients.
• Employment in a multinational company with access to global know-how and tools.
• Hybrid work – Have the option to work from home (number of days based on agreement)
• Attractive employee benefit system. With us you will receive benefits worth up to 1.000,- euros per year. It is up to you whether you decide to support your health through a healthcare program at ProCare, choose a Multisport card, take English lessons at the workplace, get cinema tickets or shopping vouchers. The choice is up to you.
• Informal and open communication.
• Great working atmosphere and a great team (and we are not exaggerating).
• System of continuous education, opportunities for career development and further specialization in the field of digital marketing.
• Feeling under the weather? Up to 5 days of paid sick-leave per year.
• Fresh fruit and drinks program – get refreshed with fresh fruit, tea, coffee or non-alcoholic drinks.
• Team off-site events, agency breakfast, participation in volunteering activities. Get to know your colleagues outside of the usual work environment, explore the characters, build friendships, or just have fun.
• A notebook and a mobile phone to get you going and keep you mobile.
• Office in the wider city centre with great transport accessibility and parking slots in the building.
• Dog & bike friendly office.