Global media and partnership specialist

We are looking to fill the role of Global Media and Partnerships Specialist that provides support on a variety of programs aimed at driving awareness of our brand and demand for our products and services. This position manages all phases of sponsorship/partnership programs and ensures company’s effective media presence.

Responsibilities include:

• Brand: Responsible for driving brand awareness and consideration, driving demand for our products and services, establishing correct brand associations and ensuring brand consistency across all media touchpoints as well as the business (partners and resellers included).
• Insight: Use brand and media data and insights to evaluate results of ESET’s brand efforts and executed brand campaigns and sponsorships. Collect data and create framework and benchmarks to measure media effectiveness and efficiency and their impact on ESET brand and business.
• Media: Understand and be able to apply your knowledge of media landscape (from planning, buying and measurement point of view), demonstrate a wide degree of creativity and a strong interest in shaping ESET brand, image and values through appropriate allocation of media channels and marketing events.
• Partnerships: Cooperate in developing, maintaining and implementing a decision process and criteria for sponsorship selection and evaluation in-line with ESET brand strategy, brand story, brand guidelines, value proposition, brand comms and overall experience. Co-lead evaluation and negotiations for major future international partnerships and sponsorships, liaising with potential partners/agencies, ESET marketing/sales/finance/legal and regional/country leaders.
• Execution and Project Management: Lead core logistical tasks surrounding the negotiating, planning and execution of sponsorships. Ensure that deliverables (including consistent messaging across all touchpoints) are created and delivered on time. Define other integrated media tactics and set smart targets to support business from brand point of view. Assist in media budget planning, tracking and spending.
• Collaboration: Actively build relations with other stakeholders and contribute to productive and close cooperation within other global and regional teams. If required, assist in selection of, and drive collaboration with external agencies and vendors.

BENEFITY PRE TEBA

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