EMEA Marketing Specialist (product marketing)

• Based on the EMEA plan and business goals, the Marketing Specialist will be involved in preparation and coordination of product launches and lead generation campaigns within EMEA
• Project management, creation of campaign/project
• In-depth understanding of ESET portfolio, strategic positioning of the product, competitor analysis, market research
• EMEA Marketing Specialist has a detailed overview of developed and running marketing and product related projects and their scope within his prioritization
• Drive adoption of products, develop marketing tools and campaigns to communicate product updates to customers
• Responsible for the communication of selected topics towards EMEA markets (emailing list, webinars)
• Support the EMEA Territory team and EMEA partners/offices during the implementation and execution process of selected projects
• Define demand (lead) generating and lead nurturing marketing programs, provide feedback to quality of leads, lead follow up process and define best practices
• Track performance and evaluate implementation of campaigns, programs and tools in EMEA Region
• Monitor product performance from sales, marketing and support perspective
• Identify and propose ways how to make the communication and cooperation with partners and offices more effective
• Listen and learn from partners on what ESET should provide and implement to improve regional product and lead generating activities.
• Point of contact for internal clients and suppliers for projects in his scope

BENEFITY PRE TEBA

Flexibilita

Firemné podujatia

Benefity pre celú rodinu

Šport a zdravie Wellbeing

A ešte viac…