Social Media Manager

Resco is the leading provider of enterprise mobile solutions with over 2 500 clients and 200 000 users all over the world.

At Resco, we believe talent, enthusiasm, and inspirational friendly environment add up to great work.
We’re looking for an individual with passion for social media, content, strong writing skills, attention to detail, and interest IT and technology to join our Marketing department as an in-house Social Media & Content Specialist.

You will deliver, execute, and evaluate strategies for our social media channels, and create engaging posts and content that will address the needs, questions, and pain points of audiences across target segments and industries. You should attract and interact with audiences following our company pages on each platform.

Your primary goal will be to generate new leads through growing our social media audiences and their engagement, and to grow website traffic and revenue by exploiting the entire spectrum of social media marketing opportunities.


Job responsibilities:

• Build and execute social media strategy through competitive research, benchmarking, messaging and audience identification, and set specific, measurable goals
• Prepare an editorial plan and calendar for company’s social media communication , in line with set goals and projects (brand awareness, lead-generation, nurturing, etc.)
• Generate, edit, publish and share content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action on the company’s social media profiles on LinkedIn, Facebook, and Instagram
• Collaborate with Business Development teams and C-level executives on building up engaging personal profiles and social media presence to attract new leads
• Monitor competition and their social media and content assets, tactics and strategies, with the aim of inspiration and implementation.
• Evaluate and assess social media performance and suggest changes to achieve achieve set goals
• Research, write, edit and proofread various additional content – blogs, e-books, brochures, whitepapers, press releases, etc.
• Interpret direction and adapt points from briefs to develop messaging that reflects our brand's voice and style
• Work with various teams, from Development and Product Management to Marketing, to produce appealing content, identify key audiences, and coordinate actions
• Present concepts and final deliverables to internal team