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Country Brand Lead - Vacciness
PFIZER LUXEMBOURG SARL, organizačná zložka
Place of work
Bratislava
Bratislava
Contract type
full-time
full-time
Start date
15.4.2021
15.4.2021
Wage (gross)
From 2 500 EUR/monthIn addition to competitive salaries and customized benefits packages, we offer a supportive and diverse culture.
From 2 500 EUR/monthIn addition to competitive salaries and customized benefits packages, we offer a supportive and diverse culture.
Information about the position
Job description, responsibilities and duties
For our Pfizer office in Bratislava, Slovakia we are looking for a Country Brand Lead for vacciness.
This is what you can look forward to:
• Provide local insights and brand feedback to Regional Therapeutic Area Lead/ Senior Brand Lead(s)
• Tailor brand and execute brand strategies to local market needs, and define local priorities for a brand or Therapeutic Area
• Select best-fitting modules from cross-EM content; translate and trans-create brand materials, as needed
• Manage local agencies for trans-creation (budget, scope, timing, and quality of project)
• Forecast brand performance and track progress towards target
• Allocate and execute in country brand budget
• Cross-functional brand leadership – across Field Force, Account management, medical, legal, regulatory, etc.
• Train Field Force on product positioning and prioritization
• Partner with Medical to educate KOLs on emergent medical research and differentiated product attributes
• Review of brand strategies by regulatory / legal
• Select best fitting modules for country needs
• Manage compliance review of materials
• Develop country Op Plan and influence sales targets and brand A&P allocations
• Long-range forecasting
• Develop promotional meetings strategy, awareness campaigns, congress content in partnership with Medical
• Validate brand-specific messages, design training
Position is contracted via personal agency for 1 year
This is what you can look forward to:
• Provide local insights and brand feedback to Regional Therapeutic Area Lead/ Senior Brand Lead(s)
• Tailor brand and execute brand strategies to local market needs, and define local priorities for a brand or Therapeutic Area
• Select best-fitting modules from cross-EM content; translate and trans-create brand materials, as needed
• Manage local agencies for trans-creation (budget, scope, timing, and quality of project)
• Forecast brand performance and track progress towards target
• Allocate and execute in country brand budget
• Cross-functional brand leadership – across Field Force, Account management, medical, legal, regulatory, etc.
• Train Field Force on product positioning and prioritization
• Partner with Medical to educate KOLs on emergent medical research and differentiated product attributes
• Review of brand strategies by regulatory / legal
• Select best fitting modules for country needs
• Manage compliance review of materials
• Develop country Op Plan and influence sales targets and brand A&P allocations
• Long-range forecasting
• Develop promotional meetings strategy, awareness campaigns, congress content in partnership with Medical
• Validate brand-specific messages, design training
Position is contracted via personal agency for 1 year
Requirements for the employee
Candidates with education suit the position
University education (Master's degree)
Educational Specialization
marketing planning, brand management
Language skills
English - Advanced (C1) and Slovak - Proficiency (C2)
Driving licence
B
Experience in the position/sector
pharmaceutical
Number of years of experience
3
Personality requirements and skills
What you offer:
• minimum 3 years of marketing experience
• Strategic and Operational Business/Marketing Planning
• Data analysis, interpretation and communications
• Exceptional interpersonal, collaboration/negotiation skills
• Exceptional prioritization –among/across brands, resource-constrained context
• Vendor management
• Proficiency in the local language as well as English proficiency
• minimum 3 years of marketing experience
• Strategic and Operational Business/Marketing Planning
• Data analysis, interpretation and communications
• Exceptional interpersonal, collaboration/negotiation skills
• Exceptional prioritization –among/across brands, resource-constrained context
• Vendor management
• Proficiency in the local language as well as English proficiency
Advertiser
Brief description of the company
Purpose
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation!
Equal Employment Opportunity We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation!
Equal Employment Opportunity We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
Number of employees
50-99 employees
ID: 3240842
Megjelentetés dátuma: 10.3.2021
2021-03-10
Régió: Bratislava Pozíció: Product Manager Cég: PFIZER LUXEMBOURG SARL, organizačná zložka
Alapbér (bruttó): 2 500 EUR/month