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Head of Digital marketing and direct sales
Place of work
Bajkalská 29/A, Bratislava
Bajkalská 29/A, Bratislava
Contract type
full-time
full-time
Start date
01.04.2016
01.04.2016
Wage (gross)
by agreement
by agreement
Information about the position
Job description, responsibilities and duties
Mission of the position:
The job holder is ultimately responsible for the development and execution of the marketing, sales and distribution strategy of Onlia. As such the job holder is fully responsible for the creation and development of Onlia’s brand awareness, bring in and retain clients and to develop the top line growth of Onlia. In order to do so, it will be part of the job holder’s responsibility to manage a wide variety of external partners as well as internal staff.
The job holder is ultimately responsible for the development and execution of the marketing, sales and distribution strategy of Onlia. As such the job holder is fully responsible for the creation and development of Onlia’s brand awareness, bring in and retain clients and to develop the top line growth of Onlia. In order to do so, it will be part of the job holder’s responsibility to manage a wide variety of external partners as well as internal staff.
- To be responsible for management of activities and realisation of goals within the unit „Top shop“ in line with the new brand strategy
- To create a business strategy of the new brand and to be responsible for its fulfilment
- To create a marketing strategy of the new brand and to be responsible for its fulfilment
- To create a strategy of public relations and public affairs management (PRPA management) of the new brand and in cooperation with the company spokeswoman to be responsible for its fulfilment
- To create a strategy of client relation management (CRM) of the new brand in cooperation with the Marketing and Sales Support Division and to be responsible for its fulfilment
- To be responsible for the financial targets of Onlia in terms of number of clients, retention and GWP
- To be responsible for creation and development of an overall strategy of the new brand
- To be responsible for management of directly subordinate staff
- To be responsible for management of relations with business, technological and marketing partners
Employee perks, benefits
Benefits for all:
With us, you will find the new opportunity in online sales on the insurance market with a strong support from international background. At the same time, as local brand we have lot of opportunities to shape our business and we are hungry for innovations. We offer a lot of interesting challenges with respect of work life balance. We truly care about health and well being of our team members through several programs and benefits.
You will co-operate with internal departments, functional managers and also with our third party vendors. You will plan your steps and manage the change.
With us, you will find the new opportunity in online sales on the insurance market with a strong support from international background. At the same time, as local brand we have lot of opportunities to shape our business and we are hungry for innovations. We offer a lot of interesting challenges with respect of work life balance. We truly care about health and well being of our team members through several programs and benefits.
You will co-operate with internal departments, functional managers and also with our third party vendors. You will plan your steps and manage the change.
Information about the selection process
1. First you have to let us know that you exist and that you are interested in the position.
2. Then we will see in your CV that you are able to stand up for this role.
3. We will meet you in person and in the interview you will win over all of us, that you have the sense and values of Onlia.
2. Then we will see in your CV that you are able to stand up for this role.
3. We will meet you in person and in the interview you will win over all of us, that you have the sense and values of Onlia.
Requirements for the employee
Candidates with education suit the position
Secondary with school-leaving examination
University education (Bachelor's degree)
University education (Master's degree)
University education (Bachelor's degree)
University education (Master's degree)
Educational Specialization
digital marketing, online marketing, direct sales, management
Language skills
English - Upper intermediate (B2)
Other knowledge
Google Analytics - Advanced
Adobe Photoshop - Advanced
Adobe Photoshop - Advanced
Number of years of experience
5
Personality requirements and skills
You will win this opportunity when you have required professional knowledge and skills described below:
Management skills:
Online/direct sales, digital marketing, ATL and BTL marketing, management of marketing campaigns, management of projects of electronic applications and solutions development, management of employees.
Professional knowledge/skills:
e-commerce, m-commerce, digital marketing, ATL/BTL marketing, behavioural marketing, web analytics, administration of web in CMS Sitecore
Competencies:
orientation on results and business, effective communication, integrity, reason, ability to coordinate activities, to organise, independence, innovation and creativity
Management skills:
Online/direct sales, digital marketing, ATL and BTL marketing, management of marketing campaigns, management of projects of electronic applications and solutions development, management of employees.
Professional knowledge/skills:
e-commerce, m-commerce, digital marketing, ATL/BTL marketing, behavioural marketing, web analytics, administration of web in CMS Sitecore
Competencies:
orientation on results and business, effective communication, integrity, reason, ability to coordinate activities, to organise, independence, innovation and creativity
Advertiser
Brief description of the company
Union zdravotná poisťovňa, a.s. je prvou zdravotnou poisťovňou na Slovensku ktorej 100% vlastníkom je zahraničná spoločnosť Eureko B.V. Povolenie na vykonávanie verejného zdravotného poistenia jej bolo udelené Úradom pre dohľad nad zdravotnou starostlivosťou dňa 13.02.2006. Eureko B.V., je súčasne majoritným akcionárom Union poisťovňe, a.s. Poisťovacia a finančná skupina Eureko B.V. je najväčšia poisťovňa v Holandsku, je lídrom na trhu zdravotného poistenia v Holandsku, Grécku a na ďalších rozvíjajúcich sa trhoch v strednej a východnej Európe.
Number of employees
250-499 employees
Company address
Union poisťovňa, a. s.
Karadžičova 10
813 60 Bratislava
Slovenská republika
Karadžičova 10
813 60 Bratislava
Slovenská republika
Contact
ID: 2461442
Dátum zverejnenia: 3.3.2016
2016-03-03
lokalita: Bratislava Pozícia: Account Manager, Marketing Manager, Product Manager, Project Manager, Sales Manager Spoločnosť: Union
Základná zložka mzdy (brutto) a ďalšie odmeny: by agreement