Senior Brand/Account Manager - coffee machines and capsules

Job description:

* Machine strategy development and deployment (short + long term capsules coffee system strategy development)
* Establishment and management of way of working with machine partner
* Machine pricing, promotions, volume forecasts: provides recommendation to pricing and promotional strategy, proposes products for key channels and key customers
* New channel developments (B2B, ecommerce focus in 2015)
* New Route To Market developments
* Deep category analytics of the whole system (e.g. drop out, active machine park, life cycle)
* Category development for electro channels, alternative trade channels development
* Selling story development & deployment (the whole system / machine & capsules)
* Co-ordination of customer plan development (capsules and machines)
* Co-ordination of key customer negotiation
* Ensures consumer centricity, applies Innovation levers, contributes and executes innovation pipeline, maintains vibrancy via relevant renovation for his/her brands
* Contributes to development and executes strong, functionally aligned brand and business plan.
* Tracks and monitors the performance, Health and strategic alignment.
* Fully responsible for given budget.
* Manage 1 direct report – Junior Brand Manager
* Report to Marketing manager of the brand

* Senior role in prestigious international FMCG company
* Responsibility for one of the biggest and most important brands in the company
* Working in dynamic and friendly environment
* Nice company benefits (Pension fund and life insurance contribution, selection from many leisure and wellness benefits, contribution to infant nutrition for children, company canteen with discount prices, 1 week extra holiday, flexible working hours, life & work jubilee bonus) and very good compensation
* Possibility to grow personally and build career in marketing and sales

Manufacture of food products, beverages and tobacco products

successful international FMCG company