Senior Go-To Market/ Marketing Specialist (regional role)

SAS Slovakia, s. r. o.

Place of work
Lazaretská 12, Bratislava
Contract type
full-time
Start date
01.10.2017

Information about the position

Job description, responsibilities and duties

SAS Slovakia are looking for a Senior Go-to–Market / Marketing Specialist to become part of its highly successful and acclaimed team. Reporting to the Marketing Manager you will be closely working with and supporting local and regional Sales and Presales teams.

Reporting to Marketing Manager, your key objectives will be:
- Planning, leading and delivering marketing efforts designed to accelerate revenue, increase renewals, maximize opportunities and build awareness through an integrated go-to-market plan aligned to the initiative, product line, business unit and/or target account;
- Gathering marketing intelligence and coordinating this with sales functions on local and regional level in order to define the regional marketing strategy by focus area;
- Creating and executing lead generation marketing campaigns and executing them (including social media campaigns, events/webinars, etc);
- Initiating and nurturing relationships with internal partners and external providers to enhance success factors/measures for campaigns completion;
- Working with the SAS CRM system and other marketing databases while updating, measuring and reacting to success metrics, performing actionable analysis and making data driven decisions to improve outcomes and ROI;
- Driving initiatives within the organization by pulling people together and motivating them toward a common goal;
- Analysis of the market, market potential and SAS position on the market;
- Preparing annual marketing budget aligned with regional marketing strategy;
- Maintaining a systematic delivery of content through SAS social media portals;
- BTL communications: email, newsletters, web pages, collaterals, direct mails, etc.

Employee perks, benefits

We offer
• Experience in a global reputable IT software business company
• On the job training on SAS solutions and software
• Friendly working environment
• Exposure to other teams and regions
• Opportunities for development and career growth

Requirements for the employee

Candidates with education suit the position

University education (Bachelor's degree)
University education (Master's degree)

Educational Specialization

Marketing

Language skills

English - Advanced (C1)

Driving licence

B

Number of years of experience

6

Personality requirements and skills

Desired Skills and Experience
- 6+ years of regional experience in technology and/or B2B marketing in a fast-paced, sales & marketing oriented environment;
- Experience of working in matrix, virtual team environment;
- Excellent communication (written and verbal) in English.
- Experience in online marketing and social media management;
- Experience of working with CRM;
- Experience in organizing events;
- Strong organizational and administration skills;
- Strong analytical capabilities and excellent numeracial skills
- Good knowledge of MS Office and databases;
- Attention to detail and accuracy.

Candidate should be able to demonstrate:
- Positive, can-do attitude.
- Creativity, innovative approach and ideas;
- Ability to be as strategic or as operational as circumstances require;
- Ability to identify new work areas and to set self-challenging goals;
- Ability to work independently with minimal supervision;
- Strong self-direction and initiative; willingness to take complete ownership over specific activities;
- Flexible work approach based on the job requirements;
- Ability to manage multiple tasks while working under deadlines;

Advertiser

Brief description of the company

About SAS:

We’re the leader in analytics. Through our software and services, we inspire customers around the world to transform data into intelligence. Our curiosity fuels innovation, pushing boundaries, challenging the status quo and changing the way we live.
For 40 years we’ve been giving our customers the Power to know and through constant innovation we’ve remained the leader in analytics software and services. SAS helps organizations drive value from data. This includes detecting fraud, transforming customer experiences, and even finding cures for diseases.
With more than 14,000 employees worldwide, SAS has an extensive network of subject matter experts ready to apply their expertise to some of the world’s biggest challenges. From a market standpoint, SAS has a dominating presence in over 83,000 customer sites, ranging from telecommunications, banking, retail, manufacturing, government and others.
If you are interested in furthering your career in analytics, there’s no better place than SAS. You can get your hands on new SAS technologies with access to free online training and lifelong learning opportunities.
Yes, SAS makes great software, but it’s our people who make the real difference. Our people look beyond facts and figures to deliver the insights our customers need. We want our people to truly love what they do – so we’ve worked hard to establish a culture that fosters creativity, collaboration and innovation. We’re proud to be recognized by the Great Place to Work® Institute where we are ranked No. 2 globally.
We value diversity in our workforce and are an equal opportunity employer. So if you are interested in joining us then we’d love to hear from you. Check out our careers page for more information about life at SAS and current role vacancies.

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Number of employees

25-49 employees
ID: 3130924  Dátum zverejnenia: 17.8.2017