Marketing manager - TOP retailer - great opportunity to boost your career

• You will be in charge of executing & developing marketing and communication actions to increase the shopping centres’ (SC) attractiveness. You will contribute to the positioning analysis of the SC, analyze market and customer surveys, prepare the annual marketing and service action plan with the SC manager and regional marketing managers, maintain the SC internet site and implement the operational marketing strategy by organizing or coordinating frequent, diverse and innovative events within the centre. You will also be responsible for digital marketing.
• Your interaction with the SC’s tenants will be continuous. You will present the annual marketing plan and obtain their buy-in and involvement for the quantitative and qualitative objectives set for the SC.
• For the organization of each big event, you will write the brief for communication agencies, prepare the bid, and check the communication material (posters, brochures…) and the press releases. Your partnerships with key local actors, local press and other media will enable you to ensure community impact and visibility of all SC events.
• Your key performance indicators will be the impact of marketing and communication events, keeping within budget, growth of tenant sales compared to competition and customer satisfaction.

In return the employer offers an extremely interesting position with promotion potential on the Regional or Corporate level and competitive remuneration package including attractive employee benefits.
For additional information about our company visit www.prusakgroup.cz

Retail trade

Prestigious consultancy firm with a worldwide renomé.