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Brand Portfolio Lead MCC
PFIZER
Place of work
Bratislava
Bratislava
Contract type
full-time
full-time
Information about the position
Job description, responsibilities and duties
This is what you can look forward to:
Own brand strategy and Multichannel Communication (MCC) strategy for market. Define and drive Brand strategy, drive Brands growth and lifecycle management, forecast revenue and apex of assigned Brands, ensuring the realization of revenue and profitability targets in country. He/she manages MCC strategy on the given market with a clear customer centric approach.
Your responsibilities include:
* Develop strategic and operating plans for relevant Brands
* Craft and execute strategies to market for Brand portfolio
* Monitor marketing budget and to ensure meeting of approved targets
* Develop channel-specific approaches for key customer segments and MCC plans
* Develop and implement MCC strategy and goals that meet business requirements
* Develop and enhance innovative MCC programs and strategies
* Collect customer insights that can be converted into valuable content to create positive impact on revenue
* Drive innovation in creation of the most engaging, impactful and cost effective content
* Seek out business partnership opportunities with third party organizations/companies involved in MCC/Customer Innovation in order to improve customer interaction and overall business performance
* Identify/ share processes and best practices that can be leveraged
Own brand strategy and Multichannel Communication (MCC) strategy for market. Define and drive Brand strategy, drive Brands growth and lifecycle management, forecast revenue and apex of assigned Brands, ensuring the realization of revenue and profitability targets in country. He/she manages MCC strategy on the given market with a clear customer centric approach.
Your responsibilities include:
* Develop strategic and operating plans for relevant Brands
* Craft and execute strategies to market for Brand portfolio
* Monitor marketing budget and to ensure meeting of approved targets
* Develop channel-specific approaches for key customer segments and MCC plans
* Develop and implement MCC strategy and goals that meet business requirements
* Develop and enhance innovative MCC programs and strategies
* Collect customer insights that can be converted into valuable content to create positive impact on revenue
* Drive innovation in creation of the most engaging, impactful and cost effective content
* Seek out business partnership opportunities with third party organizations/companies involved in MCC/Customer Innovation in order to improve customer interaction and overall business performance
* Identify/ share processes and best practices that can be leveraged
Employee perks, benefits
In addition to competitive salaries and customized benefits packages, we offer a supportive and diverse culture and unparalleled career development opportunities.
Information about the selection process
Please apply in English documents only!
Requirements for the employee
Candidates with education suit the position
University education (Bachelor's degree)
University education (Master's degree)
University education (Master's degree)
Language skills
English - Upper intermediate (B2) and Slovak - Upper intermediate (B2)
Number of years of experience
2
Personality requirements and skills
What you offer:
* University degree
* You have 2 years' experience on similar position in the pharmaceutical industry
* Experience in Marketing, Promotional Approval systems, Project development
* Ability to manage multiple projects and timeframes in a complex organizational structure
* Strong strategic and analytical skills that enable data analysis, interpretation, prioritization
* You show strong interpersonal skills as well as excellent verbal communication and presentation skills
* You have fluent language skills in Slovak and English
* University degree
* You have 2 years' experience on similar position in the pharmaceutical industry
* Experience in Marketing, Promotional Approval systems, Project development
* Ability to manage multiple projects and timeframes in a complex organizational structure
* Strong strategic and analytical skills that enable data analysis, interpretation, prioritization
* You show strong interpersonal skills as well as excellent verbal communication and presentation skills
* You have fluent language skills in Slovak and English
Advertiser
Brief description of the company
All over the world, Pfizer colleagues are working together to positively impact health for everyone everywhere. Each position at Pfizer touches and contributes to the success of our business and our world. That is why as one of the global leaders in the biopharmaceuticals industry Pfizer is committed to seeking out inspired new talent who share our core values and mission of making the world a healthier place.
ID: 2890855
Dátum zverejnenia: 16.1.2017
2017-01-16
lokalita: Bratislava Pozícia: Account Manager, Brand Manager, Product Manager, Team leader Spoločnosť: PFIZER