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Smartphone Marketing Manager for South East Europe
who are we looking for
• 5 + years of international experience as Marketing Manager. Smartphone industry is advantage but not mandatory.
• Experience in Consumer oriented marketing is must;
• Experience with launching new products on the market with proven records;
• Experience with implementing brand strategy and driving effective advertising campaigns across multiple channels/media.
• Digital Marketing skills and experience are significant advantage;
• Experience with retail and the ability to drive sales with creative marketing ideas and action;
• Strong communication skills;
• Experience in Consumer oriented marketing is must;
• Experience with launching new products on the market with proven records;
• Experience with implementing brand strategy and driving effective advertising campaigns across multiple channels/media.
• Digital Marketing skills and experience are significant advantage;
• Experience with retail and the ability to drive sales with creative marketing ideas and action;
• Strong communication skills;
Required education
Secondary with school-leaving examination
Follow-up/Higher Professional Education
Follow-up/Higher Professional Education
Educational Specialization
Marketing
Language skills
English - Advanced (C1)
what will you do
Marketing Manager will be responsible for Smartphone Marketing functionalities and coordination of the marketing activities of the company in South Eastern Europe, achieving all targets and KPIs in regards to brand awareness, brand consideration, demand generation.
Key responsibilities:
• Build and coordinate yearly Marketing plan based on the Company Marketing Strategy in South East Europe market
• Create best cases and coordinate their implementation in other Countries
•Develop and manage new product launches in South East Europe market (SEE);
• Coordinate ATL and BTL activities across the territory;
• Support the sales with effective Co-marketing activities with key partners;
• Marketing budget management (expense tracking) and Agencies management – briefing, plans, costs, execution and measurements;
• Build promo marketing calendar and coordinate country’s alignment;
• End to end responsibility for managing and reporting alliances programs/budget;
• Monitor competitor products positioning and communication and propose the required initiatives to maintain a competitive Lenovo smartphone proposal;
• Manage promoters, merchandisers and POS branding. Organize events for business partners;
Key responsibilities:
• Build and coordinate yearly Marketing plan based on the Company Marketing Strategy in South East Europe market
• Create best cases and coordinate their implementation in other Countries
•Develop and manage new product launches in South East Europe market (SEE);
• Coordinate ATL and BTL activities across the territory;
• Support the sales with effective Co-marketing activities with key partners;
• Marketing budget management (expense tracking) and Agencies management – briefing, plans, costs, execution and measurements;
• Build promo marketing calendar and coordinate country’s alignment;
• End to end responsibility for managing and reporting alliances programs/budget;
• Monitor competitor products positioning and communication and propose the required initiatives to maintain a competitive Lenovo smartphone proposal;
• Manage promoters, merchandisers and POS branding. Organize events for business partners;
other information
Place of work:
Einsteinova 21, 851 01 Bratislava 5, Bratislava
Contract type:
full-time
what we offer
healthcare and well-being
development
work - life balance
bonus system
about Lenovo
Lenovo is a company in a constant state of creation. Here, you'll architect your own career, pioneer new ideas and master new skills.
Lenovo Slovakia employs more than 25 nationalities and is the biggest shared service center in Lenovo Group.
Our people share a common aspiration to be the very best. Whether serving our customers, working together as a team or contributing to the community, we are working to build unique company.
ID: 2687589
Dátum zverejnenia: 11.8.2016
2016-08-11
lokalita: Bratislava Pozícia: Call Operator, HR Consultant, HR Coordinator Spoločnosť: Lenovo (Slovakia) s.r.o.