PR & Marketing Coordinator

Position is open for international company, one of leaders in automotive segment (well-known car brand).

Responsible for planning and implementing PR and communication activities, including cooperation on events in the Czech and Slovak markets.

Essential Duties and Role Responsibilities

To perform this role successfully, an individual must be able to perform each essential duty satisfactorily:

Marketing plan
• Together with Marketing and Communications Manager develop the yearly marketing plan, focusing on PR activities
• Support, coordinate activities of the marketing plan
• Follow-up and reporting

Events
• Test drives, Open days (supporting dealers)
• Other customer activities, Special events
• Organisation of product launches (communication/press materials)
• Production/Adaption of videos

Public Relations (Spending 80% of working time)
• Develop PR plan for the year
• Manage the cooperation with journalists:
1. Press releases
2. Press conferences
3. Journalist trips
4. Press activities (test drives)
• Customer magazine, four times a year
• Coordinate/supervise PR done by dealers
• Media monitoring

Others
• Internal communication
• Internal magazine, five times a year

Buying, selling, rental and management of real estate

The international company, one of leaders in automotive segment (well-known car brand).