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Senior Marketing ROI Analyst (m/f)
Miesto práce
Bratislava
Druh pracovného pomeru
plný úväzok
Vaša úloha
- Being part of new ROMI (Return of Marketing Investment) analyst group located within Henkel's Shared Service Centre
- Complex management of datasets and usage of sophisticated, proprietary modeling software to develop high-quality marketing mix modeling analyses
- Providing advice to key brands in Henkel's Laundry and Homecare division in order to help them to develop more effective and efficient marketing tactics
- Direct contact with international Marketing Management in the Headquarters as well as local country top-management
Vaše zručnosti
REQUIRED
AN ADVANTAGE
- Master’s degree in a quantitative field: Statistics, Econometrics, Mathematics, Engineering, Business (with quantitative emphasis), or a related field
- 2-5 years of progressive experience in a quantitative field
- Experience with standard statistical platforms (SAS, SPSS, R)
- Highly proactive problem solving skills and independent working style
- Ability to turn data into insight by identifying relevant opportunities from statistical analyses and to be able to propose actionable plans based on those findings
- Mature communication and presentation skills needed to present complex analyses to a non-technical audience
AN ADVANTAGE
- Knowledge of ANOVA, Logistic Regression, and Genetic Algorithms
- Familiarity with MS Access or other databases
- Experience in marketing analysis and strategy
ID: 2199172
Posting date: 28.7.2015
2015-07-28
location: Bratislava Position: Databázový analytik, Finančný analytik, Špecialista marketingových analýz, Špecialista reportingu Company: Henkel Slovensko, spol. s r.o.